Platform Model Portfolio Service

Many IFAs have chosen to play to their strengths of advising customers on the financial needs and providing solutions to these needs, leaving the management of the underlying investments to discretionary fund managers with the capacity and experience to do so.

Platform Products

Our model portfolios were launched in February 2010 following demand from our IFA clients for a discretionary ethical product that could be accessed through wraps and platforms. Now available on multiple platforms (list available below), advisers have access to eleven models ranging from defensive to adventurous. Our seven ‘Fund MPS’ combines collectives only, whilst our four ‘Direct Equity MPS’ combines collectives and direct equity holdings.

Our platform model portfolios apply both a positive and negative screen, meaning we are able to provide a solution to advisers who are seeing a surge in demand for portfolios that avoid areas of contention and address social and environmental issues.

Our model portfolios adhere to a strict screening policy, laid out online and in our product brochures, whilst portfolio parameters outline asset allocation bands to which the models adhere to. Third party data on performance and risk is available from FE Analytics, Dynamic Planner and Defaqto. Our MPS product brochure can be requested below, and factsheets found further down this page.

Model Portfolio Brochure Request

Complete the form below to receive our detailed Model Portfolio Service product analysis brochure, that highlights full current holdings, allocation and rational in a client friendly format.

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Established Platforms

Our ethical model portfolios are designed to be available on any full-service fund platform. The platforms listed below are those where our portfolios are already established. If you use an alternative platform and would like to access our portfolios, then please contact Craig Hart on 020 7426 5979 and we will endeavour to work with you to add the portfolios to your preferred platform.

  • 7IM
  • Aegon
  • Ascentric
  • Aviva
  • Embark
  • Fidelity FundsNetwork
  • Hubwise
  • Novia
  • Nucleus
  • Old Mutual Wealth
  • Platform One
  • Praemium
  • Standard Life
  • Transact
  • True Potential
  • Wealthtime

Risk Data

Model Portfolio Screening Approach

Portfolios should be managed to two, instead of one set of criteria: the investment criteria is straightforward, like any other investment, whilst the ethical, sustainable or impact criteria requires a ‘more human approach’.

We utilise both a negative and positive screening process. Avoiding traditional ‘sin stocks’, but also areas such as Fossil Fuels and Nuclear Energy. Meanwhile, many of the positive themes we aim to provide exposure to are associated with mega-trends, for example access to healthcare, decarbonisation and the circular economy.

The method we use to screen investments includes both a process driven quantitative and values-based qualitative approach. This is because whilst quantitative ESG data is an important part of screening a company or fund, it is necessary to look beyond just data and take into account other sources of information.

It has become clear in the last couple of years that clients would like to go beyond responsible and ESG, and focus on the sustainable and impact merits of investments. Therefore, as detailed in our product brochures, our model portfolios have an obvious bias towards sustainable and impact investments. We provide regular updates on some of the positive outcomes of client’s portfolios, whether that’s through our monthly ‘Everything Ethical’ email, or our quarterly and yearly reporting.

It is important to note, our model portfolios are designed to meet the vast majority of investor’s concerns, but as the portfolios include a number of collective funds and also aim to spread the risk of investing in a tightly defined area, there needs to be a pragmatic approach. Having said that, we conduct thorough research on all collectives in what we call an ‘under the bonnet’ review. Our negative and positive screen is laid out below, and we adhere to the strict screening policy, whilst staying within the investment constraints of each portfolio and platform.

The portfolios avoid significant involvement in:

  • Adult Entertainment
  • Aggressive Tax Practices
  • Alcohol
  • Animal Testing (non-healthcare)
  • Armaments
  • Fossil Fuels
  • Gambling
  • Human rights abuse
  • Illegal deforestation
  • Intensive farming
  • Nuclear
  • Poor environmental management
  • Tobacco

The portfolios are distinguished by having nine core positive investment themes. However, these can be broken down further into the below sub-themes:

  • Education & Learning
  • Environmental Efficiency
  • Healthcare
  • Sustainable Infrastructure
  • Microfinance
  • Public Transport
  • Renewable Energy
  • Resource Management
  • Social & Medical Property
  • Sustainable forestry
  • Water & Sanitation

Our factsheets, found in the table below, detail the positive investment themes that each model portfolio is exposed to.

Funds MPS Factsheets

We offer six ‘Fund’ model portfolios which combine a number of daily traded bond and equity collectives. These portfolios cater for a range of risk requirements, as well as a portfolio that has an Income focus.

Model Defaqto Risk Rating Dynamic Planner Profile Factsheet
Defensive A "Defensive" risk portfolio seeks to provide an enhanced level of capital protection whilst still allowing investors the ability to achieve modest long-term growth (10 years). The portfolio is suitable for risk-averse investors whose financial temperament cannot tolerate variation in performance. Whilst the emphasis is on lower volatility and capital preservation, a small amount of risk will be taken to seek a higher return. Click to open file
Cautious A “Cautious” risk portfolio seeks to provide a level of capital protection whilst still allowing investors the ability to achieve long-term growth (10 years). The portfolio is suitable for risk-averse investors whose financial temperament cannot tolerate much variation in performance. Whilst the emphasis is on lower volatility and capital preservation, a modest amount of risk will be taken to seek a higher return. Click to open file
Balanced A “Balanced” risk portfolio seeks to provide a balance between capital protection and appreciation by investing in a diversified portfolio of asset classes over the long-term (10 years). The portfolio is suitable for those whose financial situation can tolerate a moderate level of volatility in performance. Click to open file
Balanced Growth A “Balanced Growth” risk portfolio seeks to provide a riskier alternative to our balanced portfolio, with an increased bias to capital appreciation by investing in a diversified portfolio of asset classes over the long-term (10 years). The portfolio is suitable for those whose financial situation can tolerate an above moderate level of volatility in performance. Click to open file
Growth A “Growth” risk portfolio seeks to have a higher bias towards capital appreciation and is suitable for those whose financial situation can tolerate an above moderate to high level of volatility in performance, in return for above average returns over the long term (10 years). Click to open file
Adventurous An “Adventurous” risk portfolio seeks to achieve high returns. Investors must be prepared to accept a high level of risk and volatility in the expectations of higher-than-average returns over the longer term (10 years). The portfolio will mainly consist of equity funds so investors will take a high degree of risk with their capital. Click to open file
Income An “Income” portfolio seeks to provide a higher level of income, this is with a balance between capital protection and appreciation in a diversified portfolio of assets. The portfolio is suitable for those whose financial situation can tolerate a moderate level of volatility in performance. Click to open file

Direct Equity MPS Factsheets

We also offer four ‘Direct Equity’ model portfolios which combine daily trade equity and bond collectives, as well as a number of daily traded direct equity holdings. These portfolios cater for a range of risk requirements, and depending on risk, the split between collectives and direct equities is around 50/50. This offering may suit the more ethically minded client as we have full control over the individual equity holdings. Platform availability for these models differs, so please contact us. These are:

Model Defaqto Risk Rating Dynamic Planner Profile Factsheet
Cautious Green The portfolio is suitable for risk-averse investors whose financial temperament cannot tolerate much variation in performance. Click to open file
Light Green Suitable for investors who wish to invest in a low to moderate risk portfolio of investments from a range of asset classes. Click to open file
Mid Green Suitable for investors who wish to invest in a moderate risk portfolio of investments from a range of asset classes. Click to open file
Dark Green Suitable for investors who wish to invest in a moderate to high risk portfolio of investments from a range of asset classes. Click to open file

Model Portfolio ESG and Impact Report Archives

Please find below an archived list of Model Portfolio Reviews: